10 Must Read SEO Blogs

To get more traffic to your website you need to do seo, but seo is frequently changing. So it is necessary to be familiar with all of these changes to make sure you won’t get left behind. You can find bunch of seo blogs and articles around the web though quality seo blogs are very rare.

To help you here are 10 blogs I consider the best place to find out about seo:

1)Google’s SEO Guide-Google’s seo guide is the fundamental website that can help anyone to learn search engine optimization.It’s important to know Google’s instructions about seo tactics and techniques.

2)Webmaster Central Blog -This is another Google’s blog on topics related to web development and online marketing. This is the most reliable  site to learn seo.

3)   The Moz Blog-A very popular blog.Their discussion on seo and inbound marketing issues can progress your effort.

4)The You Moz Blog--It is a remarkable website where you can find new information that you haven’t previously read on another site.It is mainly produced by the reader's of Moz.

5)Iacquire-  This     blog is focused in seo ,social media and inbound marketing.

6)Search Engine Watch-Search Engine Watch presents valuable tips and help online marketer to develop their sites ranking in the search engines.

7)Copyblogger-Copyblogger is offering informative articles on how to generate organic traffic.

8)Search Engine Round Table-Very interesting blog that gives information on forum topics,seo news and discussion.

9)SEO Book-SEO Book suggests free seo tools,online marketing strategy tips,search algorithm advancement and industry trends.

10)Search Engine Land-Best seo news and information blog covering largely search engine industry,seo and sem.

This top 10 blogs provide all of the latest seo news, tips and tricks and various general discussions. So browse these blogs if you desire to keep up with all the resources and information you should know for your business planning and development.

Benefits of Long Tail Keyword

Keyword is a particular word or phrases that portray the content of a web page. When people type a word or phrase in a search engine to find something these words or phrases are called keyword.

SEO is changing often but keyword research in no way gets out-of-date because it is for all time the first step to a booming on page seo strategy. As the contest for organic search engine results raise there has been a rising importance in long tail keyword research for the reason that there are a number of benefits to using long tail idioms.

What is a Long Tail Keyword?

A long tail keyword typically consists of three to six words. When you include a pair of words ahead of or following to every search phrase you got a long tail keyword. For example when you type “books sale” it is a short tail keyword but when you type “how to sale books online” it is a long tail keyword. It is more definite to something that people is searching for.

Benefits of Long tail keyword-The confirmed benefits of long tail keyword contain:

·         Specific Topic-Long tail keyword is much more targeted to a specific topic. People can easily find what they are exactly looking for with the help of long phrases.

·         Targeted Traffic-Long tail keyword can provide targeted traffic who is really interested in your product or service.

·         Higher Conversion Rate-People making long tail searches are more prepared to purchase than people making a short tail search that means it offers higher conversion rate. Once consumers get straight answer to their questions they are likely to convert.

·         Less Competition-Long tail generates targeted traffic and targeted traffic means less competition.

·         Cost per Click-Long tail is less popular because of the lower traffic among the advertiser. This means  if you use adwords advertisement  the cost of the ads will be much lower.

·         Click Through Rate-Though it provides lesser quantity of traffic but they are more probable to buy your product so the click through rate (CTR) is higher.

·         Higher Rank on Search Engine-You can get a higher rank on search engines if you use long tail keyword because of the lower competition level.

So long tail keyword is a great cost-effective answer that can improve any SEO plan. By targeting keyword that has less competition it is easier to reach the first page of the search results.

What is Pinging

Pinging is the way to inform to the search engine that you have completed some update within your web page. It is a backlink for a website. It index your site fast in various search engines.

Ideas for Keyword Research

Keyword is a particular word or phrases that portray the content of a web page.When people type a word or phrase in a search engine to find something these words or phrases are called keyword.For example assume you have opened a book shop named 'Bookworm' customers may possibly not know your shop name.They may not even know a book shop named 'Bookworm' exists.They will be searching for "Book shop in abc city" or "best book shop in xyz area".So they are example of keywords you should be arranging of using in your website.Keywords are essential aspects in SEO.Here I am writing the basic steps to find out keyword for a website.

Make Your Own List

First thing to determine keyword for your site is you have to think of yourself about your product or service and make a list of your own. Try to find people who you think your target viewers and talk to them about your product, you have to read their mind. The simple example is say “Mobile Phone”someone calls it 'Mobile' and someone calls it 'Cell'. So you should have an idea how people are going to enter words while searching for it. Once you have a initial list of 20-30 words you can go to the next step.

Get Ideas from the Web

You can get ideas from search engine record to see what people have in fact searched for when looking for related sites. Here’s the most popular tools for ding that-

1. Google Adwords:If you have a Google account start by logging into Google Adword keyword planner and select the option “search for keyword and add group ideas”. In this box you should put your keyword and select cities you want to target. Press the “Get ideas” button you will be shown a list of relevant and high ranking words in the result page. Success for very popular one or two word keyword is very difficult. It’s best to spotlight on less competitive keywords. Short-list for longer phrases that closely match what your target consumer want.

2. Google Trends: Google trends make available keywords for a selected period of time. So you can see which keywords people are searching more.

Local Keyword

Your location reflects where you do business. Its very useful to localize your keyword for example a guy from ‘X’ city will not search for only “burger shop” he will search for “burger shop in ‘X’ city”. So combine location with your keyword. If you add your location with your keyword more people will know accurately what your business and where your business. This is good for small local business.

Negative Keyword

Negative keyword  is that which is not relevant to your website.Like if you sell ‘laptop computer’ but not ‘desktop computer’ you can make ‘desktop computer’ a negative keyword by adding a minus sign (-) before the keyword i.e. “-desktop computer”.By this tool you can eliminate those word that is not connected to you.

Check Your Competitors Keyword

You need to analyze your competitor keyword list. Search for top sites for your category. You can choose top 3 to 4 websites. Now go to your competitor website main page right click the mouse and select page source a page will come out with the source code. Then type ctrl+F a search box will appear and enter the “keyword” the tag will be highlighted and you can see which keyword and they using. In this way you can check

All your top competitors keywords and phrases that competitors missed to use so that you can use them in your website correctly. Also check their location of the keyword..

Keywords are the most important SEO factor. So final list of them is made after a careful analysis of what people is searching for, which keywords have your  competitors selected and above all which keyword that you believe portray your site best.

Top Ten On Page Optimization Tips

On page optimization refers to the search engine optimization techniques that is applied on your actual blog or web page.It directly deals with the website in order to enhance the traffic.On page SEO is the beginning of your SEO efforts.Sometimes on page optimization is all you need to do.If you get on page SEO wrong it will be difficult to get good results even if you do off page SEO.

Here we will learn some of the latest on page SEO tips to help you optimize your site to perform better in search engines.

1.Title-Each page must have a unique title to help both search engines and users understand what the page is about.A page with a title "online job tips" is better than a page title with "index.html".

2.Description-The page description are those lines what we see in the search result page.So it needs to be descriptive.By giving a good description you can attract a searcher to click your link and visit your website rather than selecting any other links.

3.Formatting-A page should be properly formatted.Use heading,sub-heading,highlight with text with bold,underline or italics,use good font size,split the text into small paragraphs.For the post title always use h1 tag and h2,h3,h4 tags can be used for sub-headers for the text.

4.URL Structure-Always keep URL simple because it is an important part of on page SEO.Use "-" hyphen to separate the different parts of an URL.

an example of good url is:

http://www.seoguide.com/seo-tips-for-beginners

a bad url is:

http://seoguide.com/seotipsforbeginners

5.Keyword Optimization-Before doing keyword optimization for your site you have to analyze the competitors first and then select keyword with less competition to make it searchable over the web.

6.Image Optimization-If you are using image in your article you need to optimize it by using image alt tag.Search engines cannot read image so this tag helps search engine understand what the image is about.So don't forget to optimize image in your post.

7.Quality Content-If your content is unique then it will get popular and rank higher automatically.Content should be fresh,well written,grammatically correct and useful.Before writing about a certain topic do enough research on that topic.usually long article rank better than short article.

8.Internal Link-Internal link means linking pages within your website.It's very important for SEO Effective internal linking helps the people who are reading your site and let search engine know about your other pages.

9.Sitemap-Create a proper sitemap of your site.This is an html file that represents the structure of your site.It will help both users to find their favorite topic and also Google to crawl your site more effectively whenever your site gets updated.

10.Website Speed-Make sure that your website loads as fast as possible.Website speed matters for SEO and rankings.Use tools like Google page speed to check your website performance.

Types of SEO

SEO or search engine optimization has become one of the most important factors of any website.There are two main categories of SEO-

1.    On page SEO
2.    Off page SEO

Both the types differs from each other.Both of them have their different benefits.So it is very important to have knowledge of both SEO on page and off page.

On page SEO:This refers to SEO applied on your actual blog or page.It directly deals with the website in order to enhance the traffic.It involves the aspects of the design and content shown in a particular website.How you write your content and create the layout of your website greatly affects its optimization and relevance.The main components involved in on page optimization are listed below:

•    Fresh, interesting  and quality content
•    Title of the page
•    Headings
•    Meta description
•    URL Structure
•    Usability
•    Optimized image

   Off page SEO:Off page SEO helps to improve site relations with the outside world.It is a continuous optimization process.Off page optimization deals with link building factor.In this technique if you can obtain high quality links from established and popular sites they can help to increase your sites ranking results.this SEO category is a combination of social media,social bookmarking and link building. 

Since both types have their own importance so it is important to manage both your on page and off page SEO to ensure long term success.